Franklin Roosevelt, American President, had the good fortune to live in interesting times.  Born into wealth, he was liberal because of human necessity.  As America’s great depression arose from a loss of faith, Roosevelt used federal policies to move the USA towards governmental support of the individual. As World War II erupted – being another attempt of an individual or a small elite group for world empire – FDR was the leader in the fight for life, liberty and the pursuit of happiness – Bogus Slogan’s favorite slogan.  And he did this while crippled with polio.

In a never ending quest for political satire, the writers for the NBC’s “The Late Show” starring Conan O’Brien, placed an optimistic FDR on snow skis traversing the New York backcountry. ZenithPointStudio used the video still as the backdrop for the BS Poster for the Hyde Park Winter Carnival.  The slogan of never giving up is idealistic, but you might get a little further than where you are right now.